Louise O'Brien Communications

The difference is experience.

Louise O'Brien Communications

The difference is experience.

Services Available

Media Relations

With over 20 years' experience, I have strong relationships with A-list media. But I don't rely on only pitching the media I already know. I have the pitching skills to find the perfect media target for your brand's story and I am forging new media relationships every day.

Creative Ideas

Not every client is new. Your established business has stories to tell but may need help finding the ones that appeal to media. Through creative ideation, innovative partnerships and the leveraging of trends, I can help you make news. And because I have worked in-house at a hotel, I know the difference between creative ideas that won't work operationally and those that will.

Social Media Planning

Whether it is identifying the influencers best suited to your company's needs, or helping to curate and create content ideal for Instagram TikTok or Facebook, or hitting on the idea that will serve as both as a PR story and a "moment for the gram", I'm here to help.

About Louise... in her own words

Knowledge & Experience

I started my career in public relation in the early 2000s, and quickly fell in love with travel and hospitality in particular. Over two decades I have cultivated a robust media database and have helped to launch everything from hotels and hotel brands to restaurants, bars and nightclubs. I also have extensive expertise in destination marketing, having worked for the French Government Tourist Office, Las Vegas Convention & Visitors Authority and South African Tourism, among other world-class tourism destinations.

Practical But Creative

When I say the difference is experience I mean it. Working 10 years in-house at a hotel company, much of that time on property at individual hotels, means that I know the difference between a great idea that can't be operationally executed and one that can. And that difference makes all the difference in what does and doesn't get press as well.

Nothing is Not PR-Able

Tell me the story you want to tell and I will tell you what it needs to make it interesting to the media. I will never tell you something is "not PR-able". But I will tell you what needs to be added to make it a story.

Louise O'Brien Communications

Louise O'Brien Communications

Services Available

Media Relations

Creative Ideas

Social Media Planning

About Louise... in her own words

Knowledge & Experience

Practical But Creative

Nothing is Not PR-Able

Connect With Louise

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